Ghent is a creative and lively student city in the heart of Flanders, with a thriving beauty scene. The city combines historic architecture with a progressive, trendsetting culture. The Ghent beauty market is Dutch-speaking and features a mix of classic salons and innovative concepts, driven by a young and fashion-conscious audience.
265,000+
Inwoners
East Flanders (Belgium)
Provincie
Play into Ghent’s creative culture by positioning your salon as unique and trendsetting through your online presence.
Build a strong online reputation through reviews — Ghent residents are active on social media and enjoy sharing their beauty experiences.
Starting your own salon: the complete guide
Everything you need to know about starting your own salon. From business plan to salon software — the complete guide for beauty professionals.
Choosing salon software: criteria and questions
How do you choose salon software? Ten criteria, each with a question to ask every provider: pricing model, commission, notice period, switching, support and GDPR.
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